Just like IT or engineering services industry, Augmented Reality (AR) experiences services is the next big opportunity as many companies will leverage AR to further their goals of digitalization and derive added benefits, says Atul Marwaha, EVP, DesignTech Systems.
Augmented Reality (AR) is set to revolutionise the way in which companies have been communicating and sharing products/systems information. Digitalization trend was imminent and key to the success and competitiveness of the companies. But in reflection on the pandemic scenario, it has become a necessity and assumed an even greater significance for companies of all sizes. Digitalization is now imperative for companies to manage their operations remotely and in the best possible way. Companies have since then moved up their plans for achieving their goals in process and operations digitalization. By expediting their timelines, they want to stay prepared for a future, which as of now looks uncertain at the best.
