Tag: MMCF

Birla Cellulose Liva Reviva case study wins UN award

admin- May 1, 2021

Birla Cellulose, part of the Aditya Birla Group and one of the largest global manmade cellulosic fibre (MMCF) producer, has emerged as a winner in ... Read More

Liva outshines in mall space with unique innovation

admin- April 21, 2018

The study across malls showed positive consumer response with 71% consumers noticing the dropdown and 68% recalled seeing the innovative dropdown, out of which 54% ... Read More

Birla Cellulose at Intertextile Shanghai

admin- November 1, 2015

Shows fashion collections made from Birla Modal and other fibres. Birla Cellulose, a division of the $40 billion Aditya Birla Group and a world leader ... Read More

Birla Cellulose to participate at Intertextile Shanghai

admin- October 12, 2015

Birla Cellulose, a division of the $40 billion Aditya Birla Group and a world leader in speciality viscose staple fibres (VSF) has embarked on a ... Read More

LIVA to build on its consumer success

admin- September 1, 2015

Liva recently hosted the LIVA Partner Conclave 2015 at Radisson Blu, Jaipur. This year March marked yet another milestone for Birla Cellulose with launch of ... Read More

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