Tag: Aditya Birla Group
Birla Cellulose partners with Usha Yarn to provide recycled and sustainable yarn
Birla Cellulose and Usha Yarn are collaborating to use pre- and post-consumer textile wastes to make recycled yarn, which will have more than 50 per ... Read More
Birla SaFR: Launch of sustainable flame-retardant fibres
Birla SaFR, is a phosphate based inherently flame-retardant sustainable cellulosic fibres, ideal for making flame retardant fabrics with its exceptional performance and eco-friendly characteristics. Birla ... Read More
Birla Cellulose partners with TextileGenesis for transparent solutions
Regulatory changes towards sustainable fashion have driven big brands to set key sustainability and ESG goals by 2030 and made the traceability platform a key ... Read More
Birla Cellulose conducts seminars for handloom artists to revive industry
This pan-India initiative is focused on helping the Handloom Textile Value Chain. To create awareness and to preserve a precious art like handloom weaving; the ... Read More
Birla Cellulose conducts seminars for handloom artists to revive industry
This pan-India initiative is focused on helping the Handloom Textile Value Chain. To create awareness and to preserve a precious art like handloom weaving; the ... Read More
LIVA launches nature-inspired campaign with LIVA Miss Diva beauties
LIVA fabrics are 100 per cent plant based, making them safe for you and the plant. LIVA, from the house of Aditya Birla Group, has ... Read More
Liva partnered with Miss Universe 2023 as the official fabric sponsor
Participants wore Liva capes in the swimsuit round. Aditya Birla Group’s fabric brand Liva partnered with the 71st Miss Universe, held at New Orleans, US, ... Read More