Tata Cliq Luxury, Tata Group’s luxury e-commerce platform, has announced its partnership with The Woolmark Company. Through this association, Tata Cliq Luxury will be the exclusive retail partner in India for larger designer collections that will integrate merino wool in their garments and accessories, and for the International Woolmark Prize.
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Matthew Miller and Bodice – from the British Isles and India – were announced the winners of the menswear and womenswear 2017-2018 International Woolmark Prize, presented at a special event during Pitti Uomo at Stazione Leopolda in Florence. In addition, the USA’s DYNE was announced the winner of the inaugural Innovation Award.
Zeven, the multi-dimensional sportswear brand, in association with The Woolmark Company, has brought to Coimbatore, innovative products using merino wool.
Max Mara and The Woolmark Company have together developed an innovative Wool Denim line for Max Mara’s wool-rich Autumn/Winter 2017 collection, celebrating the unique qualities of Australian Merino wool.
The Woolmark Company is reinforcing its commitment to supporting emerging design talent by enhancing the prize money for the prestigious International Woolmark Prize.
Indian wool industry manufacturers and partners for the first time had an exclusive opportunity to experience and interact with The Wool Lab Sport, a part of the spring/summer 2018 edition, where the Woolmark Company unveiled its most recent innovations and developments in wool at an information and fashion-forward presentation.
Wool is playing a new pretty cool role, thanks to renewed efforts by the Woolmark Company, which is spearheading a campaign to infuse new life into the consumption of wool in India. The image of wool is changing, and today is no longer associated only with its warmth for the cold winter, but also as a natural fibre fit for a tropical country like ours.