Indian wool industry manufacturers and partners for the first time had an exclusive opportunity to experience and interact with The Wool Lab Sport, a part of the spring/summer 2018 edition, where the Woolmark Company unveiled its most recent innovations and developments in wool at an information and fashion-forward presentation.
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Wool is playing a new pretty cool role, thanks to renewed efforts by the Woolmark Company, which is spearheading a campaign to infuse new life into the consumption of wool in India. The image of wool is changing, and today is no longer associated only with its warmth for the cold winter, but also as a natural fibre fit for a tropical country like ours.
As per a study by CRISIL, online retailing – both direct and through marketplaces such as eBay – will triple to become a Rs 50,000 crore by 2016, growing at a whopping 50-55 percent per year over the next three years