Tag: shapewear

Underneat celebrates first anniversary with special sale and creator-led campaigns

Divya S- April 2, 2026

Innerwear brand co-founded by Kusha Kapila celebrates milestone with offers. Underneat, India's fast-growing mass-premium innerwear brand founded by creator Kusha Kapila and fashion veteran Vimarsh ... Read More

Why shapewear’s next growth phase in India will be driven by repeat wear, not new customers

Divya S- February 24, 2026

The next phase of India’s shapewear growth will be less about expanding the audience and more about deepening usage within the existing one, says Yash ... Read More

Indian female innerwear market to double by 2025

- May 24, 2021

As per a RedSeer report, the Indian female innerwear market will double by 2025, owing to rising income levels and greater awareness about brands selling ... Read More

Intimasia to begin from March 8

- March 6, 2018

Intimasia 2018 will begin from March 8 in Kochi, Kerala. Intimasia 2018 will revolutionise the intimate apparel market in India. In spite being one of ... Read More

Round 3 Goa!

- July 1, 2014

The third edition of the Galleria Intima, Indias largest sourcing fair for intimate apparel, organised by IAAI, will take place from August 18-19 at Grand ... Read More