Bruce Atherley, who most recently served as vice president, Global Marketing for KAO, Inc, has been named executive director of Cotton Council International (CCI), effective October 1.
´While new to the cotton industry, Atherley brings an outstanding record of success in global marketing and management,´ NCC President/CEO Gary Adams said. ´His marketing career has established a track record of introducing brands and products into global markets in Asia, Latin America and Europe.´
Atherley previously worked with the William Wrigley Jr Company, serving as its vice president of North American Confections Marketing, and as president and general manager of Wrigley Canada. Prior to that, he held the position of vice president of Retail Marketing for the H.J. Heinz Company.
Bruce Atherley named ED of CCI
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