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Indian Textile Journal
Home » Wipro to support Levi Strauss in Digital Commerce
Industry Update

Wipro to support Levi Strauss in Digital Commerce

By June 1, 20212 Mins Read
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Wipro Limited has extended its partnership with Levi Strauss & Co., one of the world’s largest brand-name apparel companies and a global leader in jeans wear. As a part of this multi-year engagement, Wipro will help optimize the customer and user experience across all channels. Wipro will provide Global IT support services across Levi Strauss & Co.’s consumer digital technology space, including eCommerce, B2B Commerce, Consumer Data Hub, Omni Order Management, Retail Store Infrastructure, Retail Store applications, Point of Sale, and Global Retail Concierge.

Kartik Kumar, Vice President, Global Brand and Commercial Technology, Levi Strauss & Co., said that, Wipro’s ability to offer global delivery capabilities and integrated and scalable services make them the right partner for Levis to elevate the consumer experience and mitigate business risk.

According to Srini Pallia, CEO – Americas, Wipro Limited, “Levi Strauss & Co. has a strong vision for the innovative ways in which technology can deliver business growth and strengthen a brand.

A new AI-driven retail tool from Wipro will help Levi Strauss & Co. identify, reconcile, and prevent inconsistencies across its B2B, B2C and retail-store landscape. Wipro will support this UX innovation and other aspects of the partnership from its industry-leading centres in Europe, North America and India.

Wipro Limited is a leading global information technology, consulting and business process services company and deals in cognitive computing, hyper-automation, robotics, cloud, analytics and emerging technologies to help clients adapt to the digital world and make them successful. The company is recognized globally for its comprehensive portfolio of services, strong commitment to sustainability and good corporate citizenship across six continents.

Source: Businesswire

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