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Moda Biella declares winners for SS22 contest with NIFT

Jun 09, 2021
Moda Biella declares winners for SS22 contest with NIFT


Italian Luxury brand Moda Biella, collaborated with the prestigious, National Institute of Fashion Technology (NIFT), where Malcolm Campbell (European Advisor) imparted a wealth of industry experience and knowledge with the students. The 'Moda Biella Master Class' webinar was conducted for 14 NIFT centres across India for students in Textile Design course. Moda Biella had forayed into the Indian market in October 2019 by partnering with textile manufacturer OCM.

During the 2-day technical, design and colour workshop, Moda Biella announced a contest for the NIFT students to coin their very own Hero product and stand a chance to feature their designs in the upcoming Moda Biella Collection. The winners of this contest were Anwesha Mohapatra from NIFT Mumbai, Pearl Bansal from NIFT Chennai and Aaliya Khan from NIFT Jodhpur. Anwesha shared stylish textile designs with great colour selection and shade names. She displayed intricate compositions for Spring 2022. Pearl had an incredible Italian influence. He displayed designs for work wear in Busybee, and Smarter Office Space. The colours he chose were earthy and pleasant. Lastly, Aaliya’s work emphasized on Honey-Maize colour. These colours finally transformed into butter colours. The designs were a pleasant combination of nature and comfort. Her focus was on recycled materials to reduce waste. The designs offered by all three winners were unique and attractive.

According to Vikram Mahaldar, MD & CEO, OCM Private Limited, the company feels delighted to train the future designers and is also overwhelmed with the response the company received from the Moda Biella SS22 Contest. He said that the designs were unique. He congratulated the winners too.

Malcolm Campbell, European Advisor, was excited to share his knowledge and experience with the young textile students. He was also impressed with the enthusiasm shown by the students and he was glad to answer their questions related to raw materials, weaving, tailoring, and colours. He said that such webinars will happen in the coming months also, and the future of Textile Design in India is very positive as well as bright.

Moda Biella is a famous fashion brand in Italy. The fabrics are great and the fibre offers superfine cloth. The brand is deep-rooted to its heritage and excels in technical innovation, colour choice, and designs.

Source – Press Release

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