The intention was to underscore the transformational potential of sustainable Man-Made Cellulosic Fibres (MMCF) in the home textiles sector. Birla Cellulose, a sustainable fibre solutions company,…
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Shree – The Indian Avatar has observed almost 1,500 per cent growth in demand for its garments made from Liva fabrics. Owing to the rise in demand of Liva, the new age fluid fabric from the Aditya Birla Group, Shree now boasts a production of 2,50,000 garments per month made from Liva from just 15,000 garments per month.