Dollar Industries Limited has announced a Joint Venture with a leading international fashion brand Pepe Jeans Europe BV with a 50 – 50 stake of both the JV partners.
Browsing: innerwear
Radhika Goenka, daughter of BK Goenka and heiress to the Welspun Group, is set to start her own line of women’s innerwear – Lingerie Shop. This will also feature the launch of fully functional lingerie vending machines with its all-black collection, Be Mine, on display.
Lux Industries is planning to enter the woman’s lingerie category to drive better margins in the hosiery segment. The company will be extending its woman’s legging brand Lyra into lingerie and pitting itself against domestic players like Lovable in the mid-market segment.
Oban Fashions Private Limited, a wholly-owned subsidiary of Rupa and Company Limited, has entered into a license agreement with Fruit of the Loom, INC, headquartered in Kentucky, a wholly-owned subsidiary of Berkshire Hathaway.
Tamil Nadu-based Loyal Textile Mills Ltd, one of the largest manufacturers of yarn, fabrics, garments, home textiles and organic products, has announced the launch of men?s innerwear under the brand name of Dignnitas and ladies bottom wear in the brand name of Shifraa.