The current trend in fashion is that comfortable, casual-aesthetic clothing is becoming popular. The modern consumer has also become more health conscious, and wants to look after their wellness with athleisure.
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The current trend in fashion is that comfortable, casual-aesthetic clothing is becoming popular. The modern consumer has also become more health conscious, and wants to look after their wellness with athleisure.
Levi Strauss & Co has decided to buy the yoga apparel brand Beyond Yoga. This acquisition will launch Levi into the activewear market.
Skill set enhancement, product enhancements and new ideas are the way forward for the textile sector, says Prof Seshadri Ramkumar, Professor, Texas Tech University, USA
Levi Strauss & Co has decided to buy the yoga apparel brand Beyond Yoga. This acquisition will launch Levi into the activewear market.
Skill set enhancement, product enhancements and new ideas are the way forward for the textile sector, says Prof Seshadri Ramkumar, Professor, Texas Tech University, USA
Michael Luthi who is a member of the founding family is going to become the CEO of the SANITIZED Company.