New gold standard for COVID-19 protection is silver

Piana Group, the 439-year-old textile company known for breakthrough
chemical treatment innovations for fibre and nonwoven textiles in automotive,
appliance and bedding markets, has turned their resources towards COVID-19
protection.

The innovative new Piana Protectionâ„¢ technology enables any textile or
porous surface to be protected with an antiviral and antibacterial treatment
with fibres that are treated throughout and highly durable.  The Piana Group’s solution relies upon
advanced silver chemistry and patented Piana fibre treatment processes that
ensure efficacy within minutes of contact. 
Independent laboratory tests have shown a 99.8 per cent reduction in
viral activity in the first 30 minutes and 99.995 per cent viral reduction
after one hour.

Piana Protectionâ„¢ fibre technology is currently specified for use in
face masks which are pending final approval by the U.S. Food and Drug
Administration and will be available in the market in Spring 2021.  This exciting new technology is highly
versatile and will soon be integrated into a host of other consumer products
including pillows, mattress toppers, filtration and seating applications.  The proprietary antiviral and antimicrobial
solution is pending approval by the U.S. Environmental Protection Agency.

Cushioning articles treated with Piana Protectionâ„¢ will feature patent
pending V-Smartâ„¢ nonwoven fibre construction. 
V-Smartâ„¢ materials are lightweight, highly resilient, moldable and have
extremely high airflow to help maintain a cool, dry environment.  The addition of Piana Protectionâ„¢ antiviral
and antimicrobial treatments will further elevate the numerous distinctive
attributes of this adaptable foam replacement material.

Piana Group products are manufactured using patented, ecologically sound
manufacturing processes and are 100 per cent recyclable, minimising and reusing
waste through our highly transparent, eco-friendly operations in Cartersville,
GA and San Luis, AZ.