Retail in India is going places. The retail industry which started off from the Kirana shops many years ago now has stern competition from multi-brand retailers, many of whom are not of Indian origin. One such retailer is Marks & Spencer, a UK-based retailer that has seen a lot of success since opening up a few stores in metros. The British Retailer in India operates in a joint venture (JV) with Mukesh Ambani´s Reliance Retail, a subsidiary of Reliance Industries Limited (RIL), India´s largest private enterprise. This association has for long been fruitful to both parties and as a result, expansion is on the way. M&S announced that it would open 100 stores in India by 2016 instead of 86 as planned last year. Britain´s largest clothing retailer has opened 40 stores in India.
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