MARKET & ECONOMY​

Fashion forecasting has refined itself in the previous two decades to become categorically specific and futuristic. In this article, Prof Kislaya Choudhary, Aditi Sharma and Pankti Patel of NIFT Mumbai explore the evolution of trend and forecasting landscape starting from the 17th century till its present form and post COVID-19 scenario.

Fluid Ventures, the direct-to-consumer (D2C) focused venture capital fund, has announced its debut investment in Fabriclore from its Rs 80 crore fund. Fabriclore is a Jaipur-based leading digital retailer of fabrics that offers one of the widest ranges of fabrics, producing one of the largest and versatile fabric catalogs on a digital platform.

In the recent past, the inclination of people towards sports is increasing; thus driving demand for sportswear. According to Dr J Anandha kumar, sportswear trend has been successful in transcending beyond the millennials and the younger generation to become a timeless trend that is here to stay.