HGH emerges as largest show for home products

HGH India 2017, 6th annual edition of the trade show for home textiles, home décor, houseware, and gifting received an overwhelming response from the trade visitors and the industry. About 30,700 trade visitors, primarily retailers, distributors and institutional buyers from 462 cities and towns across India attended this trade show to source home products for their business and discover upcoming home fashion trends for 2017-18. This latest edition of HGH India witnessed a 22 per cent rise in the number of visitors, proving the growing popularity of the trade show amongst serious buyers. Over 500 exhibitors from 30 countries unveiled their innovations and new collections at HGH India 2017.

Dr Kavita Gupta, I.A.S, Textile Commissioner, Government of India, inaugurated the event and commented saying, “I think HGH India is doing a tremendous job for home textile, home décor, homeware and gifting industries. There is a distinct growth in this trade fair and I can see high vibrancy and buoyancy in the whole environment here. I am sure that trade buyers will also be very impressed with the innovative and wide range of products on display.”

The Guest of Honor Consulate General of Turkey, H. E. Erdal Sabri Ergen shared his optimistic views on the business potential that India offers in the home décor and houseware industry. HGH India 2017 became the first major trade show for the Indian market post the implementation of GST, which directly connected retailers with brands, manufacturers and importers. The large number of visitors attending the event and their industry lookout confirmed that the entire industry is looking at GST reform in a positive way. With its professional and businesslike environment, HGH India proved to be a platform for the exhibitors to connect with high potential Indian trade buyers and channel partners to explore this rapidly emerging market.

Dipali Goenka, Managing Director, Welspun Global Brands Ltd, commented, “We have launched our new SPACES logo and the new collection for autumn/winter seasons at HGH India because this show has become an integral part of our marketing process and an important event on SPACES annual calendar.”

Onder, the President of the Turkish Houseware Association, said, “HGH India 2017 is a very well organised show as far as I have seen. They have 16 Turkish companies participating. A very well organised event and even in the monsoon season, they have done a tremendous job. I congratulate them heartily. We are aiming to comeback in 2018 with our textile and kitchenware companies and are looking forward to future editions of HGH India for expanding our Indian market.”

Ajay Talwar, Assistant Vice President – Buying & Merchandising (Non Food), Max Hyper Market, shared his views saying, “I have been coming to HGH India for 4-5 years now and it’s growing over the period of time. We are also getting new suppliers and new articles, which we always look for. This is one of the largest fairs in India for houseware. We are able to meet and are exposed to most of the suppliers over here at one place.”

HGH India presented home fashion and lifestyle trends for 2017-18 for the Indian market under the theme across time. Conceptualised and implemented by the internationally renowned design studio Sahm + Permantier, these trends reflect our roots in the past as well as our current life and traces to the future. The Trend Book across time encompassing these trends provides clear direction to the entire value chain in Indian home products industry as well as consumers in terms of colours, designs, materials, and styles. Manufacturers, brands, retailers, and professionals in the home business can apply these trends across categories like home textiles, furnishings, home décor, houseware and gifts. An elaborate trends pavilion helped visitors not only understand these trends better but also enabled them to see their actualisation and source them for their business needs.

Arun Roongta, Managing Director, Texzone Information Services Pvt Ltd, organisers, HGH India, said, “With the positive and optimistic response year after year from the trade visitors, buyers and domestic as well as international exhibitors alike, we feel even more responsible towards the home products industry globally. HGH India has always focused on being a trade show for business networking and Indian market growth. Consistent increase in quality trade buyers and exhibitors indicate growing potential of the Indian market and HGH India’s ability to connect with it in a focused manner. We are developing HGH India as an important forum, which helps transform innovations and ideas into business opportunities.”

HGH India had largest ever international participation showcasing products from Turkey, Italy, UK, France, Spain, Greece USA, Taiwan, Thailand, Korea, China, Australia, and many others.

HGH India 2017 witnessed several new product launches and innovations from leading Indian and international brands and manufacturers. Wall coverings industry announced the formation of their ‘Wallcovering Association of India’ at HGH India 2017. Textile Commissioner Dr Kavita Gupta launched ‘HTA Indoors’ magazine for Home Textile Association of India. Welspun Global Brands Ltd used the trade show to launch a new logo for their brand ‘SPACES’. Several market leaders and high profile brands shared their trade schemes and business plans with their current and prospective dealers and distributors across India.

National and international players in product categories like bed and bath linen, furnishing fabrics, floor coverings and carpets, mattresses, table and kitchen linen, wall papers, blinds and window dressings, home décor accessories, fragrances and spa products, handicrafts, artifacts, gifts, cookware, tableware, kitchenware and general houseware found HGH India a useful platform to expand their distribution network. 

The next edition of HGH India is scheduled from July 3-5, 2018 at Bombay Exhibition Centre, Mumbai.