The Cotton Council International (CCI) is all set to launch its 25-year old flagship brand, COTTON USA in India. COTTON USA promotes U.S. cotton fibre and manufactured cotton products in more than 50 countries globally. ´The Indian textile and apparel market is now more than $100 billion and growing at a healthy rate, and it has potential to double its export share from present 5 per cent to 10 per cent in next 10 year. We see a huge potential in this market and hence bring the best quality cotton to the Indian consumers.´ said David B Collins, Cotton Council International Senior Advisor.
´Consumers are well aware and conscious about what they are wearing and are looking beyond just the end product; they want superior quality fabric assurance. U.S. cotton is seen by many as the best in the world, so when this premier cotton is combined with prestigious product developers, the result is truly top-of-the line, the best of the best,´ said Renu Aggarwal, India Representative for Cotton Council International.