Clean Recycling Initiative unveils ISMC 2023 winners

Clean Recycling Initiative unveils ISMC 2023 winners

The competition challenged students from around the globe to create a campaign idea that educates the public on environmental issues arising from textile waste.

Clean Recycling Initiative announced the winners of the 2nd annual International Sustainability Marketing Competition (ISMC). The competition once again challenged students from around the globe to create a campaign idea that educates the public on environmental issues arising from textile waste and the solutions provided by the technology platform of Clean Recycling Initiative.

The Montreal, Canada based non-profit organisation, Clean Recycling Initiative announced the winners of the International Sustainability Marketing Competition (ISMC) – 2023.The competition attracted students from prestigious universities around the world, with a total participation of nearly 300 schools from 63 countries.

“We could not be happier about not only the level of participation in this years competition, but also the quality,” said Anna Belford, Sustainable Development Specialist, Clean Recycling Initiative.

“The judges and organisers alike were incredibly impressed with the high level of submissions we received, which certainly made it difficult for winners to be decided,” Belford continued.

“With education as one of the key elements of this competition, it was very important to us that we taught the students about the environmental issues that arise from the textile goods we use everyday and how we can effectively address it when we dispose of it. With that, we were very excited to see how well the students were able to grasp these concepts and apply them to their marketing campaigns,” said Sae Chang, CEO, Clean Recycling Initiative.

Both of the judging panels for the competition consisted of professionals from around the world who work in various roles from a variety of sectors related to sustainability.

“It was great to see all of the excellent submissions from all corners of the world. Narrowing down the finalists was not easy!” said Kevin Nilsen, President & CEO of ECO Canada and the President of Judges for the ISMC 2023 main judging panel.

Sarah-Mae Amde, CEO and Managing Director, Paragon Digital Marketing, also had words to share from her experience on the judging panel, adding, “The passion of the students

was incredible. It was so inspiring to see a younger generation’s care and concern about the future of the environment. Truly, they all did very well. I am humbled to be able to participate.”

The ISMC 2023 consisted of five prizes: 1st Place Overall (3500 CAD), 2nd Place Overall (2000 CAD), 3rd Place Overall (1000 CAD), Media Choice Award (500 CAD), and Public Choice Award (500). The following is the list of winners from this year’s competition:

1st place: Hyeonji Yu and Nayoon Jang from Chungbuk National University

2nd place: Ignacio Moreno Olmeño and Pablo Pinilla Mendi from Universidad de Zaragoza

3rd place: Sarah David from University of Technology Sydney

Media Choice Award: Ella Haywood from Swinburne University of Technology

Public Choice Award: Seyede Sara Esmaeili from Amirkabir University of Technology

The finalists projects will soon be available for viewing on the competition page of the Clean Recycling Initiative website, https://cleanrecyclinginitiative.com/competition/.

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