To mark the inauguration of the Bengaluru store, a lively marathon event was organised exclusively for the Bengaluru community by Nation First Citizen Soldiers, attracting over more than 200 participants.
TechnoSport, a leader in stylish activewear, marked a historic milestone in its retail journey by launching three new stores in a single day— with its largest stores ever in Bengaluru, and two new exclusive brand outlets in Pune at Kharadi and Pimple Saudhagar. The landmark Bengaluru store elevates the brand’s total store count to 13 across India, reflecting a proud moment of growth and ambition. The expansion underlines TechnoSport’s focused EBO strategy, reinforcing its commitment to delivering immersive brand experiences and strengthening its footprint across India’s key markets.
To mark the inauguration of the Bengaluru store, a lively marathon event was organised exclusively for the Bengaluru community by Nation First Citizen Soldiers, attracting over more than 200 participants. The day began with T-shirt distribution, followed by an energising Zumba warm-up session, culminating in a marathon run that started and finished at the new store. The ribbon-cutting ceremony was attended by, fitness enthusiasts, and local community members.
The newly opened TechnoSport store in Chikkajala Village, Bengaluru, is the brand’s largest retail space to date spanning an impressive 3,000 sq ft, doubling the average size of existing EBOs. The store features an interior that draws inspiration from the dynamic qualities of water—symbolising flexibility, function, and freedom at every turn. Positioned alongside other prominent retail brands, this retail space is expected to attract high footfall and position TechnoSport at the centre of a thriving commercial hub.
Innovation is woven into every thread, with technoSport’s robust in-house manufacturing expertise, guided by the philosophy behind its iconic ‘Running Man’ logo — always poised, always ready — the brand equips India’s modern movers with apparel that can keep up with long days, hot climates, and dynamic routines. The new store displays a range of TechnoSport’s best selling products featuring top wear like t-shirts, sweat shirts and polos, and bottom wear such as joggers, shorts and track pants. The product range comes with thoughtfully designed premium functional fabrics engineered with advanced fabric technologies like Duracool+ and Techno Dry. Each piece is crafted with smart and signature features such as UPF 50+ sun protection, anti-microbial protection, moisture management, and stretch recovery, delivering durability, comfort, and cooling throughout the day- a testament to Technosport’s commitment to tech-integrated apparel for India’s changing climatic conditions.
Sunil Jhunjhunwala, Managing Director & Co-Founder, commented, “Opening our biggest store in Bengaluru highlights a pivotal moment in our expansion. As a brand, TechnoSport stands for innovation, inclusivity, and performance – values that drive us to create high-quality, technologically advanced activewear accessible and affordable for every Indian consumer. Our products are thoughtfully crafted to empower people from all walks of life to lead active, confident lives, no matter their routine or environment. Our expansive retail network, across India, plays a crucial role in connecting us directly with our customers, ensuring that innovation and value reach even the most remote corners of the country.â€
Puspen Maity, CEO at TechnoSport, added, “The simultaneous launch of three new stores in a single day is a proud achievement for us and reflects our ambitious expansion strategy. With a current footprint of 13 stores and a goal to reach 50 by year-end, we aim to connect with more customers and provide them with unique in-store experiences. Each store is designed not just as a retail outlet, but as an immersive experience point where customers can check out our products firsthand and discover latest innovations and styles.”
TechnoSport continues to redefine India’s athleisure landscape, offering highly functional, 100 per cent made-in-India apparel that blends athletic performance with everyday style.