Browsing: Amazon India

LIVA the new age fabric from the Aditya Birla Group joined forces with the apex body of Indian fashion industry, the Fashion Design Council of India (FDCI), as the Gold Sponsor for Amazon India Fashion Week (AIFW), Autumn Winter (AW) 2018.

Baba Ramdev-promoted Patanjali Group is planning to roll out its textile portfolio in the Indian market by November 2018 — around Diwali. “We have started working on the textile front — Patanjali Paridhan — on a larger scale.

E-commerce retailer Amazon India has witnessed increase in demand for yoga fashion merchandise from across the country. Around 40 per cent demand for yoga products is from urban cities like Mumbai, Delhi, Bengaluru and Hyderabad.