The
U.S. Cotton Trust Protocol has announced the membership of PVH Corp, one of the
largest global apparel companies. This membership will help PVH achieve its
commitment to sustainably source 100% of its cotton by 2025.
By
joining the Trust Protocol, PVH will receive verified data on sustainability
practices from US cotton growers and access to aggregate year-over-year data
for water use, greenhouse gas emissions, energy use, soil carbon, soil loss and
land use efficiency.
“Joining
the Trust Protocol helps us move forward in reaching our sustainability goals
and driving continuous improvements in sustainable cotton sourcing for our
brands and at scale for the industry. This program will enhance our ability to
provide sustainable product offerings to our consumers,†said Marissa Pagnani
McGowan, Chief Sustainability Officer, PVH Corp.
“We
are proud to welcome PVH as a new member and to help them meet their bold
sustainability ambitions as established in their Corporate Responsibility
strategy Forward Fashion. In a period of growing demand for verifiably
sustainable supply, the Trust Protocol empowers U.S. growers to demonstrate
their stewardship and be recognised for the environmental efforts they’ve
increasingly undertaken,†said Dr Gary Adams, president of the U.S. Cotton
Trust Protocol.
The
Trust Protocol has welcomed more than 450 brand, retailer, mill and
manufacturer members since its launch in 2020. This includes Levi Strauss &
Co. and its legacy brands, Gap Inc. and its collection of purpose-led lifestyle
brands as well as global apparel manufacturer Gildan. The Trust Protocol has
also welcomed UK retailers Tesco, Byford and Next Plc. Other Trust Protocol
member announcements include the first 10 U.S. mills to join and the first
members in Latin America.
The
U.S. Cotton Trust Protocol is aligned with the UN Sustainable Development
Goals, recognized by Textile Exchange and Forum for the Future, and part of the
Sustainable Apparel Coalition, Cotton 2025 Sustainable Cotton Challenge, Cotton
2040 and Cotton Up initiatives.