Aditya Birla Fashion and Retail (ABFRL) recently launched an open ‘Innovation Challenge’ with Circular Apparel Innovation Factory (CAIF) to spearhead a change in packaging and find innovative alternatives to plastics.

Cost cutting pressures, competition from low cost countries and constantly emerging incremental technologies have become industrial norms these days. How can industries such as textiles and manufacturing survive in these competitive climates? It is a luxury to utilise resources and talents belonging to others by creating win-win situations.