Liva, the fashion ingredient brand from Birla Cellulose, has launched antimicrobial fibres, a breakthrough innovation that not only kills viruses and bacteria, but also inhibits their growth, keeping the fabric fresh and hygienic in the long run.

Liva, the fashion ingredient brand from Birla Cellulose, has launched antimicrobial fibres, a breakthrough innovation that not only kills viruses and bacteria, but also inhibits their growth, keeping the fabric fresh and hygienic in the long run.

Lenzing India and Ruby Mills Ltd have come together to present H+ Technology™ – for an antiviral, antibacterial and antifungal fabric. This breakthrough comes at a crucial time when India is facing an increasing number of cases. H+ technology’s efficacy has been tested and the findings successfully indicate that viruses and microbes won’t survive on the surface of the fabric that’s been treated with it – thus helping to arrest the spread of the virus.

Lenzing India and Ruby Mills Ltd have come together to present H+ Technology™ – for an antiviral, antibacterial and antifungal fabric. This breakthrough comes at a crucial time when India is facing an increasing number of cases. H+ technology’s efficacy has been tested and the findings successfully indicate that viruses and microbes won’t survive on the surface of the fabric that’s been treated with it – thus helping to arrest the spread of the virus.

Lenzing India and Ruby Mills Ltd have come together to present H+ Technology™ – for an antiviral, antibacterial and antifungal fabric. This breakthrough comes at a crucial time when India is facing an increasing number of cases. H+ technology’s efficacy has been tested and the findings successfully indicate that viruses and microbes won’t survive on the surface of the fabric that’s been treated with it – thus helping to arrest the spread of the virus.

Lenzing India and Ruby Mills Ltd have come together to present H+ Technology™ – for an antiviral, antibacterial and antifungal fabric. This breakthrough comes at a crucial time when India is facing an increasing number of cases. H+ technology’s efficacy has been tested and the findings successfully indicate that viruses and microbes won’t survive on the surface of the fabric that’s been treated with it – thus helping to arrest the spread of the virus.

Loepfe Brothers announced its intention to restructure and refocus its business over the next three months in order to align with the changed market conditions and to further leverage digital technologies.

Stating that the falling exports of cotton textiles is a matter of deep concern, The Cotton Textiles Export Promotion Council (TEXPROCIL) has appealed to the government for policy support.

Royal Enfield, the global leader in the mid-size motorcycle segment, announced the launch of its first ever apparel and riding gear range, exclusively for women in India.