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Recovery in retail drives growth of Shahlon Silk

Oct 29, 2020
Recovery in retail drives growth of Shahlon Silk

On account of current recovery in retail and e-commerce sales, Shahlon Silk is expecting more and more orders from its domestic and international manufacturers who manufacture for leading domestic and global brands. Shahlon’s export orders are back to 75 per cent of their pre-Covid level and expected to be normalised by the fourth quarter of the financial year.

Green shoots are seen in retail sales on the back of relaxations given by certain States in the country and MBOs have been very actively supporting the local shopping needs of the people and now that Government of India has eased out norms and allowed malls to function, the demand for women’s wear is going up and expected to become better month on month.

E-commerce is where all action is and the women's wear segment is one of the segments, which has been doing well. This would augur well for our domestic and global branded clothes manufacturers which in turn is going to benefit Shahlon.

Dhirubhai Shah, Chairman, Shahlon Silk Industries said, “We supply synthetic fabric to manufacturers of international & domestic brands like M&S, A&F, Myntra and others who has a presence in value for money segment targeting youth in India and this segment has not seen much slowdown and seeing gradual improvement with the easing of lockdown and also increasing consumer confidence on account of increasing stability in overall economy.”

With migrant labourers returning to work, the company is very confident of delivering both domestic and international orders on time. Shalon’s customers are spread across Delhi, Mumbai, Bengaluru and Kolkata, who are the manufacturers of top international brands and are also witnessing good demand forecast for the next season, which would in turn result in good continuity in orders from these players for women’s wear fabric. Company’s strength is the women’s wear segment which is a very vibrant segment and there will never be a dull moment.

Shahlon Silk Industries, leading fashion to technical fabric player to domestic and leading fashion brands across the world, is based in Surat, the textile hub of India. With the unwavering vision to be a fully integrated textile enterprise, and the strong support from workforce of more than 1,800 employees, the company has expanded from yarn marketing agency to texturising, twisting, sizing, yarn dyeing, weaving, finish fabrics and industrial infrastructure fabric player in the country.

Shahlon Silk Industries is engaged in manufacturing and exporting of supreme quality fabrics and synthetic textile yarn across the world. Headquartered in Surat, SSIL has state of art facilities in and around Surat, the textile hub of India. The company has three manufacturing units in Gujarat located at Kim, Karanj, and Kosamba.

The company is a leading player in fabric used in women’s wear like sarees and garments, which are growing segments and have been growing at double digits. Shahlon’s garment manufacturers in Delhi, Mumbai and Bengaluru who export to top brands like M&S, Matalan, H&M, Belk, and many more.