Despite the challenges, Axita Cotton remain confident ability to adapt and continue growing

Axita Cotton, established in 2011, has emerged as a significant player in India’s cotton industry, focusing on sustainable production and high-quality standards. The company operates a state-of-the-art ginning and pressing plant in Kadi, Gujarat, equipped with 48 advanced ginning and pressing machines. The plant has the production capacity of approximately 87,600 MTPA of seed cotton. Strategically located near key cotton-growing regions like Saurashtra, Axita is able to source cotton efficiently and ensure seamless production. With a strong presence in both domestic and international markets, Axita exports to key countries such as Bangladesh, Vietnam, China, Indonesia and Thailand. Axita also serves the customers across Europe, the Middle East, and Asia. The company’s focus on
eco-friendly operations and sustainable practices has positioned it as a trusted name globally.Kushal Patel, Managing Director, Axita Cotton, in this interview with Divya Shetty,

How do you see your company’s performance in the calendar year 2024?

Axita Cotton has demonstrated steady performance in 2024, with consistent growth in both domestic and international markets. Despite challenges in the global market, we have been able to maintain a strong position by focusing on quality, sustainable practices, and expanding our product offerings. Our efforts to strengthen relationships with farmers and ensure fair trade have paid off, leading to improved sourcing and better customer relationships. Additionally, our international exports have continued to grow and have helped balance any volatility in the domestic market. Overall, 2024 has been a year of continued resilience and strategic growth for Axita.

What do you think were the gains as well as the missed opportunities in 2024?

One of the major gains in 2024 has been the strengthening of our international market presence. Axita’s commitment to sustainability and high-quality standards has resonated well in export markets. It has led to expanded business relationships. Moreover, our focus on renewable energy and eco-friendly production processes has also gained traction, aligning us with the growing demand for sustainable textiles. There were some missed opportunities as well for us in terms of scaling our organic cotton product offerings. While we made strides in sustainable farming practices, the full potential of organic cotton production remains an area we could have further explored this year. Additionally, the impact of global supply chain disruptions did pose some challenges in terms of cost management and delivery timelines.

What are your expectations for the calendar year 2025 and fiscal year 2025 (in terms of exports, domestic operations, impact of global crisis)?

Looking ahead to 2025, Axita Cotton expects to see significant growth in both domestic and international markets. Our focus will continue to be on expanding our organic cotton product portfolio. We are also planning to invest in technology and energy-efficient practices to enhance productivity and reduce operational costs. In terms of our exports, we aim to expand further into new markets and deepen relationships with existing customers. Back in India, we plan to strengthen our ties with farmers and continue to promote fair trade practices. As a responsible company, we are mindful of the potential impact of global crises and supply chain disruptions. Despite these challenges for the cotton industry, we remain confident in our ability to adapt and continue growing by staying committed to sustainability and high quality.