Better Cotton Initiative (BCI ) has signed an agreement to be a ´Supporting Organisation´ of ITMA 2015. ´We are delighted to engage with ITMA, and bring the message of Better Cotton to a wider industry audience this November,´ said Ruchira Joshi, Demand Programme Director.
BCI will also host a seminar at ITMA 2015 to educate the wider industry about a more responsible cotton sourcing option and highlight the good work and ambitious goals of the BCI members. Additional details about this event will be available soon.
ITMA is one of the industry´s largest trade shows hosted only once every 4 years, this year in Milan, Italy at Fiero Milano Rho, 12-19 November 2015.
ITMA has been the world´s most established textile and garment machinery exhibition since 1951. Over the years, it has been a catalyst for change and competitiveness for the industry. The drive towards sustainability in the entire textile and garment value chain is increasingly integrated with enlightened business practices, and innovative technology holds the key to environmental sustainability.