Archroma, Italian firm join hands for denim project

Archroma, a global leader in color and speciality chemicals, and Montega Srl, Italy, (Montega) announce a collaboration aimed at supporting the fast-growing garment and apparel industry in Pakistan, particularly in the denim segment. The joint efforts will focus on fostering excellence in the finishing of textile garments.

Montega has decades of rich experience in developing the latest fashion trends with its high standard chemical treatments. For garments and fabrics, they offer solutions in finishing effects, enzymatic products, bio-polishing, bio-finishing and speciality products for indigo dyes, proteinaceous fibres such as wool and silk, and garment washing and/ laundry. All applications are geared toward environmental sustainability.

Archroma offers a wide range of brand and textile speciality chemicals that caters to th e local industry in Pakistan for both its internal and export markets. The company’s expert team provides innovative solutions to its customers, tailored to their individual requirements.

Archroma will now represent Montega in marketing their products in Pakistan. The collaboration between the two firms will provide a unique synergy of combined expertise, reliability and commitment to environmental sustainability, especially toward the reduction of water usage and the emission of greenhouse gases during textile finishing processes. The design studio at the Archroma Center of Excellence in Pakistan will work extensively with Montega’s M-Lab Garment University in Riccione, Italy, to deliver solutions based on the latest trends and fashion effects, backed by world-class technical support.

Mujtaba Rahim, CEO of Archroma Pakistan, comments: “We, at Archroma, believe in continuous improvement and challenging the status quo to make our industry sustainable. We have dedicated ourselves to bringing innovation in our product lines and to closely partnering with like-minded organizations to build industrial rapport. Through this initiative of joining hands with Montega, we will be able to share latest R&D developments with the textile industry in Pakistan, and help grow Pakistan’s contribution in the global textile arena.”