With Raghav on board, the brand will soon roll out a new campaign across digital platforms, retail stores, and marketplaces, highlighting effortless and confident everyday fashion.
AD, the contemporary ready-to-wear brand from the House of Arvind, has announced the appointment of actor and youth icon Raghav Juyal as its new brand ambassador. Recognised for his individuality, charm, and effortless sense of style, Juyal embodies AD’s ethos of comfortable, breathable, and fashionable everyday wear for today’s generation.
Pranav Dave, Chief Business Officer – Retail & Knits, Arvind, said, “Raghav Juyal’s individuality and effortless style align seamlessly with our brand ethos. AD is about creating versatile, easy-to-wear fashion that fits into everyday lives, making people look and feel confident. Raghav brings that spirit alive with his relatable and charismatic personality.â€
Expressing his excitement, Raghav Juyal said, “I am excited to associate with AD from the House of Arvind. The brand represents fashion that is relaxed yet stylish – something I personally connect with. For me, comfort is non-negotiable, and AD delivers that while keeping it trendy. I look forward to this partnership and to engaging with people who enjoy fashion that feels as good as it looks.â€
AD redefines everyday fashion with stylish, breathable, and versatile apparel designed for the modern lifestyle. With Juyal on board, the brand will soon roll out a new campaign across digital platforms, retail stores, and marketplaces, highlighting effortless and confident everyday fashion.
The collection is available across The Arvind Store, Myntra, and leading e-commerce platforms, making it easily accessible to fashion-forward consumers.