Close Menu
Indian Textile Journal
  • Home
  • Market and Economy
    • Apparels & Garments
    • Fibres & Raw Materials
    • Home Textiles
    • Industry Update
  • Textile Machinery
    • Allied Equipment and Accessories
    • Automation
    • Dyeing, Processing & Finishing
    • Knitting
    • Printing
    • Spinning
    • Weaving
  • Tech Textiles
  • Sustainability
  • Resources
    • Trade Fair
    • Events
    • Videos
  • Interview & Opinion
  • Subscribe Now
  • Advertise
  • Digital
Facebook X (Twitter) Instagram
Indian Textile Journal
Epson
  • Home
  • Market and Economy
    • Apparels & Garments
    • Fibres & Raw Materials
    • Home Textiles
    • Industry Update
  • Textile Machinery
    • Allied Equipment and Accessories
    • Automation
    • Dyeing, Processing & Finishing
    • Knitting
    • Printing
    • Spinning
    • Weaving
  • Tech Textiles
  • Sustainability
  • Resources
    • Trade Fair
    • Events
    • Videos
  • Interview & Opinion
  • Subscribe Now
  • Advertise
  • Digital
Indian Textile Journal
Home » CCI launches HIRA – SIMA hails
Apparels & Garments

CCI launches HIRA – SIMA hails

By April 2, 20203 Mins Read
Share Facebook Twitter LinkedIn WhatsApp Copy Link

The Cotton Corporation of India (CCI), established in the year 1974, started its minimum support price operation during 1985 and is greatly helping the cotton farmers and the cotton textile industry that has been functioning under the Ministry of Textiles. The industry has been pleading the Ministry of Textiles to standardise and brand Indian cotton.

Ashwin Chadran, Chairman, The Southern India Mills’ Association has stated that CCI started enforcing the fair average quality norms from the cotton season 2018-19 and was successful in its venture. He has stated that at a function held at Mumbai, the CCI has launched its first Indian brand “HIRA” and is planning to market the same shortly. Ashwin has appreciated the Union Minister of Textiles, Smriti Zubin Irani and Chairman-cum-Managing Director of CCI, Dr P Alli Rani for the historical initiative taken by CCI. He has stated that the Ministry is also planning to launch a scheme “Nirmal Cotton Mission” with CCI as a nodal agent that would go a long way to make Indian cotton to become the best quality cotton in the world and would enable the Indian cotton textiles and clothing manufacturers to produce all high value added items using home grown cotton.

Chairman has appealed to PM to launch the technology mission on cotton in a revised format to increase the productivity paralleled, which is only around 460 to 500 kg per hectare as against 1,500 to 2,200 kg per hectare achieved by over 20 countries in the world. He has said that adopting global best practices and acquiring appropriate technology would be essential to achieve the mission of doubling the farmers’ income and make India as the true global clothier of cotton textiles.

India became the largest producer of cotton in the year 2014-15 and continues to be the leader in cotton production in the world by accounting 37 per cent area under cotton. India produces 330 to 400 lakh bales and consumes 300 to 320 lakh bales of cotton per year thus becoming a net exporter of cotton. Indian cotton has been the engine of growth for the predominantly cotton based Indian textile industry and currently textile exports account 80 per cent of the textiles exports. The technology mission on cotton and Bt cotton technology helped the country to become the world leader in cotton textile exports. However, Indian cotton quality has been far below the standard especially in terms of trash content, contamination, etc., that stalled the value addition and also affected the revenue of cotton.

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
Previous ArticleCCI launches HIRA – SIMA hails
Next Article Vietnam textile firms to source from India

Related Posts

Juicy Couture opens new store at Lake Shore Mall, Hyderabad

May 12, 2026

VIRGIO launches ‘Clean Fashion’ campaign to redefine how India dresses today

April 15, 2026

Off-White debuts in India with Mall of Asia takeover in Bengaluru

April 14, 2026
Recent Posts
  • How tech-enabled ecosystems are powering the next phase of textile manufacturing
  • Pediatric decontamination for children’s health & safety
  • Turkmenistan sees focus on high-tech Italian textile machinery
  • CAI estimates cotton crop at 334 lakh bales
  • Nesterra’s At Home series crosses 100M views
  • Groz-Beckert to showcase textile innovations at ITM 2026
  • Improve Competitiveness with Low Investment using Gentle Spinning
  • Certified or Compromised?
Facebook X (Twitter) YouTube LinkedIn
  • About us
  • Contact us
  • Privacy Policy
  • Terms and Conditions

SISTER PUBLICATIONS

Construction World Equipment India Industrial Product Finder Infrastructure Today

© 2026 Indian Textile Journal. All Right Reserved.

Type above and press Enter to search. Press Esc to cancel.