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Noida’s apparel exporters getting back foreign orders

Jun 03, 2021
Noida’s apparel exporters getting back foreign orders

The apparel exporters in Noida are experiencing a comeback of the export orders as the western nations are slowly opening up after the effects of the pandemic. Noida has around 3,000 apparel manufacturing units. According to Lalit Thukral, President, Noida Apparel Exporters Cluster, the orders from multinational clothing retailers like H&M, M&S, Zara, and a lot of US apparel importers have been received by the manufacturing units in Noida. Earlier international buyers had moved 10 to 15% of the orders to other countries but these orders are back as the international buyers are gaining confidence with the restrictions easing in India. He also said that the markets of Europe and the US have opened up as the citizens of these countries are getting vaccinated and the sales are growing up. So, the countries need more stock and with the situations improving in India, the buyers are confident that they can also meet the targets.

In other export hubs of India like Tamil Nadu and Karnataka, the factories were not allowed to function but in Uttar Pradesh the operations were on. There was a shortage of labour as many workers had gone back to their hometowns due to the spread of coronavirus. This led to a shift of the buyers from the US and Europe to countries like Bangladesh and Vietnam for the orders, as they were of the opinion that Indian manufacturers would not be able to meet the targets. But, some of the buyers have returned now and the units are all geared up to complete the orders.

Noida, ‘town of export excellence’, had a major share in the garment exports before the pandemic.  The exports went down last year.

Source – Business Today

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