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Kullu to get weaver’s services and design centre

Sep 29, 2021
Kullu to get weaver’s services and design centre

Shimla, Himachal Pradesh

A Weaver Services and Design Resource Centre will be set up in Himachal Pradesh's Kullu to provide a better platform for handicraft products for export in the international market, as per Union Minister of Commerce and Industry and Textiles, Piyush Goyal. 

Goyal was interacting with handicrafts and handloom artisans under the Seva and Samarpan campaign on the occasion of golden jubilee of the statehood of Himachal Pradesh at Kullu. Chief Minister Jai Ram Thakur presided over the function. The union minister said Himachal Pradesh had immense potential for handicrafts and skill upgradation of artisans, modern equipment, and training would be imparted to prepare qualitative new designs in the Weavers Service Centre. 

Goyal said that more attention was needed to modernise the design, quality, packaging and marketing so that the weavers get better price for their products in the international market.

He suggested to organise district-wise exhibitions of these products in big cities, people associated with the textile industry and five-star hotels so that their branding could be done at national and international level. 

The union minister asked the weavers to get their trademark for which the central government had reduced the registration fee by 80 per cent. 

The handkerchief of Chamba along-with Kullu shawl and cap, and the shawl of Kinnaur had been given G.I. Tags. In order to facilitate online sales platform for weavers, a memorandum of understanding (MuU) had been signed with Flipkart and department was also doing online sale of products.

Source: Outlook

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