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Levi Strauss & Co becomes U.S. Cotton Trust Protocol member
The U.S. Cotton Trust Protocol welcomes new members Levi Strauss & Co, one of the most recognizable denim companies worldwide, and their legacy brands Levi’s, Dockers, Denizen by Levi’s, and Signature by Levi Strauss & Co.
Data as a weapon in the fashion industry’s fight against climate change
Fashion, retail and textile players widely recognise the need to disrupt the status quo. In a recent study by the Economist Intelligence Unit and the U.S. Cotton Trust Protocol, 60 percent of executives picked sustainability as a top strategic priority for their organisation.
Demand for sustainable action has grown
Efforts shift to traceability within the supply chain, as brands in North America work
to keep sustainability initiatives afloat during pandemic
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